Nemanja Kostić, Nemanja Kostić, director of Karisma Hotels & Resorts for Europe and the Middle East and one of the directors of the Porta Rai project: The key question is no longer whether to invest in Montenegro, but what the next investment opportunities are

What is particularly important is that today we can already see examples of successfully implemented projects in Montenegro which through the development cycle achieved a significant increase in value in relation to the initial stages of sales. It shows investors that the market has the capacity to create additional value as projects progress and destinations mature.

When you look at some of the regional markets, you will see that a large part of the growth has already been realized. Montenegro is in a different position. It still has room for development, especially in locations that are just coming into the focus of international investors.

That is precisely why today more and more investors follow not only Budva and Boka, but also new development areas such as Velika plaža.

I don`t think that Montenegro will replace Dubai, nor that those markets are directly comparable, but we certainly see investors diversifying their investments more and more.

European markets, especially those in development, become interesting precisely because they offer a combination of safety, regulatory framework and growth potential.

In this context, Montenegro has the opportunity to attract part of the capital that is currently looking for alternative destinations within Europe.

Of course, for that, it is necessary to continue with the development of infrastructure, investment environment and quality projects.

What investors particularly recognize is the combination of a location directly by the sea, a competitive entry price and a concept that allows owners that they do not have daily operational responsibilities regarding real estate management.

When we are talking about investment potential, it is important to look at the broader picture of market development. In recent years, Montenegro has recorded a continuous growth of interest from investors, development of tourist infrastructure and growth of real estate values ​​in the most attractive locations. At the same time, the country is advancing towards membership in the European Union, which further increases the interest of international investors and strengthens the attractiveness of the market in the long term.

It is particularly significant that Velika plaža is currently in the development phase through which some of the most successful Mediterranean destinations passed. That is exactly why investors do not only look at the current value of the property, but also the development potential of the site itself in the coming years.

As an operator, Karisma Hotels & Resorts has been operating successfully in this destination for years and knows very well the potential of Velika Plaža, the needs of guests and the direction in which the market is developing.

We are developing Porta Rai together with our partners from Dobrov & Family Group, an international group with considerable experience in real estate development and investment projects. We believe that the combination of a strong developer, a renowned hotel operator and a unique location represents one of the greatest values ​​of the project.

Today, it is extremely important for investors to have partners with long-term vision, financial stability and proven experience in the realization of complex projects behind the project. It is precisely this combination that gives additional confidence to buyers and investors who are looking for quality opportunities in markets with the potential for further development.