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"Google" launches new Internet search engine
Wednesday, 12.08.2009.
16:17
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Google has lifted the lid on its updated search engine, which developers have nicknamed "Caffeine".
Although still in the testing phase, the firm says it is the "first step in improving the speed, accuracy and comprehensiveness of search results".The new engine will replace Google's current one after tests are complete. The analysts say that it threatens to put Microsoft's new engine, Bing, "in the shade". Bing will also be used by Internet search engine "Yahoo" based on the agreement that has been made between the two companies.
According to the media, it's likely that most people won't notice the change. It still looks the same, it's the algorithms that have changed. The only visible change is that Caffeine picks up news stories and puts fresher content higher up the search results.
"Google" is still the dominant search engine with the market share of 67%, "Yahoo" ranks second with 8%, while "Microsoft", in spite of huge investments, accounts for less than 3% of the market.
The share of "Google" in the United States of America is 65%, "Yahoo" covers 20% of the market, while the share of "Microsoft" is 8%.
