Russian retail chain Fix Price plans to enter the Serbian market

Source: eKapija Wednesday, 19.03.2025. 14:37
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(Photo: Pixabay/Marco Pomella)
The Russian retail chain Fix Price, known for selling goods at fixed prices, currently present in all areas of the Black Sea region, is preparing to enter the Serbian market.


This information was confirmed by representatives of the chain for the Kommersant website, but without providing further details. A Kommersant source revealed that Fix Price plans to open several physical stores in Serbia in the second half of 2025. According to him, online sales could be launched at the same time.

Fix Price's stores, outside Russia, already operate in Kazakhstan, Belarus, UAE, Armenia, Uzbekistan and Mongolia.
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