"Amstel" fills 140 years - in Late October the Birthday Party in Belgrade

The future is more interesting than the past, but when the brand, such as "Amstel", celebrates the anniversary of 140 years of history confirms that only the top quality is one that lasts.

In the Netherlands, from where this world-famous beer comes, birthday celebrations have already begun. The Dutch Amstel 140th birthday marked a real treat for collectors. Specifically, the market has dropped limited editions of three types of labels "Amstel" beers from different periods, three types of labels that determined today's visual brand identity. In late October, "Amstel" in Belgrade, will celebrate its birthday and lead the Belgrade citizens throughout its history, throughout the big birthday party.

"Amstel", which was named according to the homonymous river in the Netherlands, has started the production back in the 1870th year. Then ,in that time, there were 560 breweries, and the quality of "Amstel" beer enabled it to cope with such a competitive and in 1883rd has started to export, primarily to England and then to the Dutch colonies and today is present in over 70 countries.

Since the 1870th year much has been changed, but the quality and taste of "Amstel" has remained the same no matter where you are.

Amstel