Launching of “Created in Serbia” Campaign – Unique Trademark on Domestic Products in Stores

, A new project of the Chamber of Commerce of Serbia (CCIS), called “Created in Serbia” starts today as one of the ways to help and promote the Serbian economy.

The president of the CCIS, Marko Cadez, said that it wasn't a simple campaign promoting local products, but a whole new philosophy.

Cadez told RTS that a collective trademark called “housekeeper” had been created and that it was supposed to show not only that a product is made in Serbia, but also how, of what quality it is and how much local knowledge, raw materials and work was invested in it.

– When a purchaser sees this trademark in stores, they know that more than 80% of work and value from Serbia was invested in that product – Cadez said.

He notes that it's a new philosophy for consumers, as they know that domestic suppliers were involved in the making of a product, which creates money for the renovation of schools.

Privredna komora Srbije

CCIS

Marko Čadež

Created in Serbia

CCIS campaign