Belgrade Arena still waiting for name sponsor – New public invitation in mid-July

Source: Novosti Thursday, 06.07.2017. 13:41
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Belgrade Arena (Photo: Aleksandar Parezanović)Belgrade Arena
No bids were sent to the public invitation for a name sponsor of the Belgrade Arena, which was open until July 3. The contest will therefore be repeated in the next two weeks, but under different terms.

Although, according to preliminary negotiations, around ten companies were interested in sponsoring the multifunction facility, Samsung and Huawei among them, no bids had been sent before the deadline expired. In Arena, they claim that they don't know why there was no interest, but they say that they will try to attract companies in the second invitation by changing the terms.


– There were interested parties in the talks we conducted before, but no one applied now – says Djordje Milutinovic, the director of Arena.

– The next public invitation will be modified, with the item relating to LED screens removed from the list of terms. We believe that the second time will be successful.

The contract of the current sponsor, Komercijalna Banka, expires on September 30, when a new name is to be added to “Arena”. Although the value of the sponsorship agreement is expected to be bigger, the minimum amount interested companies need to offer for the five-year cooperation is a million euros. As Novosti learns unofficially, Komercijalna Banka will not apply again.
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