Specialists for "Volvo" trucks – Temerin-based family company provides overall service for freight vehicle at one place
Thursday, 03.09.2015.
12:06
(Product range of truck spare parts) The Culum brothers from Novi Sad, Branko and Boro, implemented their vision and 18 years ago they set up Bodena company in Temerin. They invested their modest funds into a family company and so that they would, after great efforts and work, after almost two decades at the market, they would reach the postion of one of the biggest importers of spare parts for freight vehicles program in Serbia. Today, Bodena operates in Bosnia and Herzegovina as well and has more than 40 employees and the company also employs successors – Branko’s daughter (25) a lawyer and an economist (she obtained master degree in marketing at the British university in Spain), and her brother Filip, an economist.
Branko Culum (54), GM and owner of Bodena, says in his interview for eKapija that he has always been attracted to motor ehicles but that business start was not easy. After achieving his first successes with his brother, they invested the earned money further into company development.
- Bodena operates in import and sale of parts and equipment for trucks as well as their servicing. At the moment, we have business units in Belgrade, Cacak, Novi Sad and Temerin and we also operate in Bosnia and Herzegovina- Banja Luka and Bijeljina. Our tendency is to increase the number of branch offices – a collocutor of our portal outlines.
Cooperation with big European companies
(Branko Culum) The company offers in its service in Temerin entire Volvo truck maintenance service as well as professional overhaul of all kinds of Volvo injectors. Branko Culum outlines as an advantage the fact that Bodena provides everything at one place, from purchase of spare parts to their installation and vehicle servicing.
- Our sales program comprises parts for "Volvo", "Scania", "Duff", "Iveco", "Mercedes-Benz" and "Mann" trucks. All the products are imported and with an increase of business scope and the company generally speaking, the number of our suppliers has increased as well. We mainly cooperate with big European companies and renowned producers from Germany, Italy, Spain, France, Great Britain, Turkey but our product range comprises products from other parts of the world as well.
The service is equipped with modern machines and mechanics are completely trained for activities they perform. The company has all necessary certificates on fulfilling terms for work and environmental protection
- Our products and services can be used by anyone who has freight motor vehicles comprised within our offer. These are mainly public and private companies which have a large number of vehicles so therefore their need for maintenance is bigger but of course, we cooperate with a number of companies, services and entrepreneurs of different activity.
New branch offices and product range expansion underway
Branko Culum outlines that Bodena has been generating better results year in year out. The company was set up in 1997 and over the past 18 years it earned the trust of numerous buyers and clients in both countries where it operates in and it strengthened its market position in the field it does business in. Our collocutor believes it is a good indicator of successful business so therefore annual turnover has been on the increase. He is not hiding satisfaction but thinks they should not relax.
(Service in Temerin) As for the competition, Culum says that there is fight for market share in this field as well but that everybody has different approach and business method so the objective of Bodena is to offer products and services with the best price and quality ratio. He estimates business conditions as not so great ones but thinks it is good when the company is meeting its business objectives in that kind of a business environment.
- In every business, it is natural to spot problems and obstacles since success depends on many factors. Challenge is to overcome them and become much better and we succeeded in maintaining and growing. Keeping the pace with the market trends and adaptation to changes is always a challenge and for us penetration to the markets of neighboring countries has been a significant change for us.
The collocutor of eKapija says that there are many plans for the upcoming period and the main ones are related to opening of new Bodena branch offices so that the company would be more available to customers. Apart from that, Branko Culum outlines that they will try to expand the existing product range as well as to provide adequate answer to the needs of the existing and potential new buyers.
- We do not give up! Discipline, commitment, market monitoring and work result
in success – GM and owner of Temerin-based Bodena concludes.
Marko Andrejic
Bodena d.o.o. Temerin

Izdanje Srbija
Serbische Ausgabe
Izdanje BiH
Izdanje Crna Gora