Srđan Šaper, McCannErickson Beograd

Source: Ekonomist magazin Thursday, 01.01.1970. 12:07
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Srđan Šaper did not begin his carrier in marketing in a way most of his collegues and coworkers has. He graduated on a drama and TV direction department at a Faculty of drama in Belgrade. Being a well known ex-Yu r’n’r band member made him one of the very important and influential person in this region with numerous important contacts.

1993. Mr. Šaper has started with political marketing activities. In this field he is active even today.

1997. Started to work McCann-Erickson Worldwide office in Belgrade with Šaper on top of it. Next year he opened office in Skopje and that was moment when agency started to grow. Today Srđan is CEO of 6 offices and his vision, business sense and his optimism has made McCann-Erickson Group the most successful communication network in the country.

Mr Šaper lectures at the University of Arts (graduate courses in Communication) and has been invited as a speaker in various conferences and lectures regarding advertsising and political marketing.

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